How does Pantone help in box design?
Pantone, is the international colour standard that we (and the industry) use to colour match for the print on boxes.
This is done by eye, using a Pantone book.
As the corrugated material we use is uncoated, we use the uncoated Pantone book (there is a different book for coated materials). The pantone reference we use must always have a ‘U’ suffix’ (i.e. Orange 021U).